Sometimes you have to ignore the brief, says renowned designer and artist Paula Scher. With a dry wit, Scher takes us behind-the-scenes on four landmark projects — from revamping MoMA’s identity to reinvigorating a Pittsburgh neighborhood through design — to illustrate how asking questions, pushing into uncharted territory, and doing something you’ve never done before leads to great work.
A group of kids in Washington, D.C., thought they were taking an ordinary school-bus ride to the USA Science and Engineering Festival recently. But much to their surprise, they suddenly took a detour—to Mars.
This was thanks to Lockheed Martin, which created, with help from McCann and Framestore, the Lockheed Martin Mars Experience Bus, in which the windows of a bus were turned into screens and a “group VR” experience made the pint-size riders feel like they were traveling around the surface of the Red Planet.
The video below shows the stunt in action, and it’s clear the kids were thrilled to have made a journey to a neighboring planet in seconds that normally takes the fastest spacecraft several months.
Here is how they made it:
From www.fastcodesign.comYoung people are often the internet of things’ target market, but elders might make more sense, argues one designer.
The smart home of the future is designed for millennials: tech-savvy, hyper-social, Marie Kondo-reading youngsters who aspire to keep their lives clean and orderly forever. But life is messy, and technology is perhaps, ultimately, more life-improving to the old than to the young. What millennial, after all, needs a titanium hip, or a replacement heart?
So when Kevin Gaunt envisions the future of the smart home, he doesn’t think of it in terms of millennials, or their “picturesque Airbnb-style houses inhabited by attractive people who effortlessly interact with technology, dealing with all our chores and reading our deepest wishes before we are even aware of them.” Instead, he asks what the smart homes and conversational interfaces of the future can do for the elderly. And his answers seem a lot less empty than the thermostat-automating smart home bots of today.
These symbolic elements, resembling three dimensionally exploded ‘speech balloons’ of manga, are actually mini-theaters in which you can watch video archives. Their unique shaped are derived from angle of film projection. Seen from outside, these unique objects represent media transmitting what’s happening at YCAM to the world. They are located around circular tatami (Japanese straw mat) space in the foyer and also on the grand stairs, and visitors can sit inside to watch video archives. They symbolically and physically connect visitors and YCAM through real-time interaction.
Here is the next generation of Floating Forecaster, the Floating Orchestra.
The Idea: 19 spheres come to life, as you become a supernatural conductor. Each ball becomes an orchestral instrument that increases in volume as it physically rises. You can create your own soundscape whilst the balls levitate and dance to the music.
This is currently controlled via the touch screen of an iPhone, however, it may soon be naturally controlled with your movement.
It’s proven to be hugely successful in engaging the public of all ages. A fun and engaging experience, that mixes digital technology with the physical world. There’s something intrinsically captivating about a levitating sphere and to have direct control over those spheres is a magical experience.
This revised version of the Floating Forecaster was most recently exhibited in Brighton Dome and filmed in the studio.
Music: Benny Goodman – Sing Sing Sing
German interdisciplinary studio “KASUGA” were invited by brand agency KMS TEAM to develop the interactive installation “LICHTGESTALTEN” for their 30 years anniversary event at Villa Stuck in Munich. The installation gives each visitor the ability to express a specific image in a gestural dialogue of his individuality – intuitively and spontaneously.
Graphis Award winning goodness